Through fascination for art, craft and culture, OXUM creates and collects jewellery that embody individuality and a sense of mysterious rebellion. In addition to our own designs and collaborative projects, we offer a curated selection of jewellery from local artists and vintage pieces from Asia and America, available exclusively in-store. Sign up for our newsletter to discover our monthly updates, or visit us to explore the full collection in person.

For over 25 years, Sankt Peders Stræde 33 has been a Copenhagen fixture for jewelry and art, passing through the hands of the same family. In 2019, Misha Keller opened the doors to OXUM - a new chapter for the space, imbued with her own vision of artistry and cultural reverence. Misha’s connection to craftsmanship runs deep. In 1994, her father, Thomas Keller, co-founded CREOL, and later in 2006, SHAMANIC Fine Arts & Jewellery. As a child, Misha and her brother Elias traversed the globe with him—from the mysterious corners of the East to the lush jungles of the South—collecting not just treasures, but stories. These journeys became her education, shaping a distinctive aesthetic where cultures collide and history whispers through design.

Rooted in family legacy yet revitalized with a modern vision, OXUM reflects Misha’s upbringing surrounded by eclectic jewellery and artifacts, as well as her deep appreciation for cultural traditions and contemporary design. Each piece in our collection carries this spirit—a fusion of timeless craftsmanship and bold individuality, inspired by Misha’s travels and her commitment to artistry with soul. More than a boutique, OXUM is a creative workshop where ideas take shape. Here, you’ll find handcrafted jewellery that celebrates quality, storytelling, and the human touch. We invite you to explore, connect, and discover pieces that resonate with your own journey.